Explainer
Day
A video celebrating Explainer Day!
This video is a collaboration between Wienot Films, Motion by Isaac, and Jesse Springer promoting the fictitious “Explainer Day.” See below for a full accounting of the process we used to bring this project to life.
Design, Animation / Isaac Sommers
Direction, Sound Design / Wienot Films
Voiceover / Jesse Springer
Script
Wienot Films and I put our heads together to craft an engaging promotional video that poked fun at how it feels like there is a unique holiday for everything these days. An Explainer Day? Wienot!
After co-writing the script, I sat down and drew the storyboard, which both gave me a blueprint for what design assets I was going to need and allowed me to get a feel for the flow of the video.
Jesse Springer then came through with a top-notch voice-over, which gave me the final piece I needed to start working on the animatic.
Storyboard
Animatic
With Jesse’s voice-over in hand, I started designing the assets I’d need for animation. To save time I used some stock vector characters which I then edited to more closely match the video’s design style.
After designing the assets, I animated one scene which functioned as an animation test. I then used still images for the remaining scenes and created an animatic to give me a better sense of the overall timing of the finished piece.
With all the Pre-Production out of the way, I was finally ready to dive in and start animating!